{"product_id":"silk-cleanser","title":"Premium Silk Cleanser","description":"\u003cp\u003e\u003cstrong\u003eThe Next Generation of Lash \u0026amp; Brow Care\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCleanse. Purify. Protect.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMost cleansers focus only on the \"wash,\" often using harsh detergents that leave your skin tight and your lashes brittle. We’ve redesigned the cleansing experience from the ground up. By removing the aggressive \"fillers\" found in standard formulas and replacing them with a complex of \u003c\/span\u003e\u003cspan\u003eamino acids, vitamins, and proteins\u003c\/span\u003e\u003cspan\u003e, we’ve created a treatment that purifies your skin while actually improving the health of your hair follicles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eThe Three Pillars of Our Formula\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e1. \u003cem\u003eThe Amino Acid Cleansing System\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWe’ve completely eliminated \u003c\/span\u003e\u003cspan\u003eSLS, SLES, and Sodium Chloride (salt)\u003c\/span\u003e\u003cspan\u003e. Instead, we use a sophisticated blend of \u003c\/span\u003e\u003cspan\u003eSodium Lauroyl Sarcosinate\u003c\/span\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cspan\u003ePotassium Cocoyl Glycinate\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eThe Science:\u003c\/span\u003e\u003cspan\u003e These are derived from natural amino acids. Unlike sulfates, which can be \"aggressive\" and stripping, our cleansers mimic the skin’s chemistry. They lift away stubborn makeup and oils while keeping your moisture barrier completely intact.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e2. \u003cem\u003eAdvanced Purifying (The Tea Tree Extract)\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eStandard products often use harsh alcohols or concentrated essential oils that can cause stinging. We use a \u003c\/span\u003e\u003cspan\u003erefined Tea Tree Extract\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eThe Science:\u003c\/span\u003e\u003cspan\u003e This extract captures the antimicrobial and antiseptic power of Tea Tree without the irritation of the oil form. It works to keep the lash line hygienic and free from bacteria and mites, ensuring a calm, fresh result every time you wash.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e3. \u003cem\u003eThe Protein \u0026amp; Vitamin Complex\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhy just clean when you can nourish? Our formula acts as a \"mini-treatment\" for your lashes and brows:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eThe Strengthening Pack:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eHydrolyzed\u003c\/strong\u003e \u003cstrong\u003eSilk\u003c\/strong\u003e, \u003cstrong\u003eKeratin\u003c\/strong\u003e, and \u003cstrong\u003eOat Protein\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e bond to the hair fibers to fill in damage and prevent breakage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eThe Skin Barrier Shield:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eNiacinamide\u003c\/strong\u003e (\u003cstrong\u003eVitamin B3\u003c\/strong\u003e)\u003c\/span\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003ePanthenol\u003c\/strong\u003e\u003cspan\u003e work together to reduce redness and hydrate the skin, ensuring the delicate eye area stays soft and resilient.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhy It’s Different\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eLash Extension Safe:\u003c\/span\u003e\u003cspan\u003e No oils or salts to break down adhesive bonds.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eSensitive Skin Approved:\u003c\/span\u003e\u003cspan\u003e No Phenoxyethanol or harsh preservatives that cause that \"eye-sting.\"\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003eProfessional Grade:\u003c\/span\u003e\u003cspan\u003e Formulated with high-concentration actives like \u003c\/span\u003e\u003cspan\u003eBiotin\u003c\/span\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cspan\u003eVitamin C\u003c\/span\u003e\u003cspan\u003e for long-term lash and brow health.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYour brows and lashes are an investment. Cleanse them with the respect they deserve.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eSafety \u0026amp; Sensitivity: Our \"No-Sting\" Promise 🛡️\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWe know the eye area is the most sensitive part of your face. That’s why we didn't just aim for \"clean\"—we aimed for biocompatible.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFormulated for the Sensitive:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eOphthalmologist-Inspired Standards\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e By using \u003c\/span\u003e\u003cspan\u003eTea Tree Extract\u003c\/span\u003e\u003cspan\u003e instead of essential oils, we’ve eliminated the volatile compounds that typically cause eye watering and redness. You get a professional-grade sanitization that feels like a cool, refreshing mist.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003epH-Balanced for Comfort\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e Your eyes have a specific pH level. Our formula is meticulously balanced to match, ensuring that the cleanser works with your skin’s natural defenses, not against them.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eZero \"Hidden\" Irritants\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e While other brands hide behind vague \"fragrance\" labels or drying alcohols, every ingredient in our list serves a purpose: to clean, to soothe, or to strengthen.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003eIs it safe for Lash Extensions?\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAbsolutely. Because we’ve excluded \u003c\/span\u003e\u003cspan\u003eSodium Chloride (Salt)\u003c\/span\u003e\u003cspan\u003e and heavy oils, our cleanser won't weaken your adhesive bonds. It keeps your extensions fluffy and your natural lashes healthy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eA Note on Purity: Because this formula is highly concentrated with natural Silk and Keratin proteins, you may notice \"clouds\" or small white particles in cooler temperatures. This is a natural characteristic of our active ingredients and proof of their high potency. If your bottle arrives cold, simply allow it to reach room temperature and give it a gentle swirl to re-incorporate the goodness.\u003c\/em\u003e\u003c\/p\u003e","brand":"ELLÝ","offers":[{"title":"Default Title","offer_id":52112301916502,"sku":"ELLÝ-Silk-Cleanser","price":23.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0928\/1955\/4646\/files\/cleansersq2.jpg?v=1774265800","url":"https:\/\/byelly.co.uk\/products\/silk-cleanser","provider":"ELLÝ®","version":"1.0","type":"link"}